Time is the ultimate commodity isn’t it? There is never enough of it and no one can ever get more than 24 hours into a single day. The biggest challenge remains, how do you maximize the 24 hours you have in order to make the most money and accomplish everything you want.
This is such a big issue for everyone I speak to that I have chosen to write my book on this topic because, after all, helping people get the most out of their day is my specialty! So what do I mean when I say maximizing your time? Well I’m sure you already have some idea of how to do this but either you don’t think it can work or you are simply too lazy to implement. Maximizing your time means finding all the ways you are wasting time currently. In this world of constant distraction and everyone trying to capture our attention, it becomes pretty easy to get off track and fall down a rabbit hole.
I am a big fan of systems and SOP’s being a way for people to help...
So I get asked a lot about email marketing because I am often responsible for most of my clients email strategy and content. The most common question I get asked is, “is email marketing dead?” First let me start by saying, if someone told you email marketing is dead please consider the source and whether or not this person is trying to sell you something.
Email marketing is absolutely 100% NOT DEAD! In fact, email marketing is still considered to be one of the most successful forms of marketing out there. Email is currently being used by 3.9 billion people and is rising everyday. In case you didn’t know (I know I didn’t) that amounts to half of the world’s population! Here is a tip, if your customer is using email in their daily life then you should be using it to speak to them.
I can understand why people might think email marketing is dead though. I mean billions of emails are sent out everyday and depending on how interested your...
Recently I had a conversation with one of my clients who does not have a freebie. As we are talking about plans for the business and her goals over the next few months I bring up to her that we need to create a freebie and start offering this is people to help build her email list. She was a bit confused and started saying things to me like, “Why should I have a freebie?”, “We don’t do email marketing so what’s the point?”, and “We don’t need to worry about that right now”. I had to stop her and give her some insight that I am going to share with you.
YOU ABSOLUTELY NEED A FREEBIE!
I don’t mean to yell but seriously! A freebie is essentially a free piece of content that provides value to your audience and ideal client. This freebie typically lives on your website and requires people give you their email in exchange for this piece of content. This is one of the easiest ways to build an email list...
Understanding who you are, how you operate and what strengths or weaknesses you have is crucial if you want to be successful. Self awareness is key to hiring the right people and knowing what you should or should not outsource.
I have found that all entrepreneurs fall into 1 of 4 categories:
This list will tell you what to delegate and who to assign it to! Use this as a brainstorming tool to help you come up with a list of tasks for your current team members or use it as a starting point for a job description. Whatever you choose, this list will help you delegate like the CEO you are! Fill out to form to get your copy.